End-cap variations that have rolled-out, will roll-out, or were connected and connected with the launch period.
Partnering with the brand agency, we helped develop other tactical executions for the roll-out of the new razor; from associate kits, to in-store executions, to inner-office "joy" deposit signs.
Our team also developed and sold in a retailtainment traveling road-show that visited 12 locations across the south during the launch period. Our team was instrumental in developing the experience and execution build out for the traveling vehicles.
