DISNEY PRINCESS PROGRAMS AT WALMART

SENIOR DESIGNER - CREATIVE LEAD/ART DIRECTION/DESIGN: During my time with Disney, Walmart tasked our team with coming up with multiple Disney Princess programs ranging from groups of Disney Princesses to Cinderella. Working with the marketing team leadership and partnering with Walmart retail management, we developed displays that pushed structure specs and had interactive elements that shoppers could experience. We created custom content for apps that placed girls within the world of Disney Princesses continuing the stories lined out by our teams in California.